Chief Marketing Officer
I work with companies to streamline their marketing strategies, maximize growth potential, and enhance profitability.
Fractional Chief Marketing Officer.
Here’s how we can work together.
Early Stage
Build a rock-solid foundation for your go-to-market strategies and elevate your success to new heights.
Established Companies
Scale your company’s growth by optimizing your marketing processes and opening new markets.
Fractional
CMO
A dedicated resource that brings revenue-focused expertise to launch or scale a business and brand.
Marketing Consulting
Ideal for projects where deep marketing knowledge and strategies can benefit your business.
Marketing Training
Hands-on training programs for executives, teams, and associations that dives into digital marketing.
Speaking Engagements
Dynamic talks with a marketing focus as your keynote speaker or subject matter expert.
Marketing Expertise
20+ Years
of digital-first marketing leadership for dynamic businesses launching their go to market plan
Bringing marketing expertise to your organization
Lead Generation
Marketing Analytics
SEO
Website Design
Digital Advertising
Social Media
Content Marketing
What is a Fractional CMO?
Many expanding companies aren’t ready to bring on a full-time Chief Marketing Officer, but many need marketing leadership to realize growth. So how do innovative companies handle this challenge? If you’re lucky, you can find an agency that understands your business and has the resources to support a go-to-market strategy. But it can be challenging to manage the agency while company leaders are focused on so many other critical objectives. Here is where a Fractional Chief Marketing Officer comes in. A Fractional CMO aligns the company’s goals with the resources to meet them. For a fraction of the cost of a full-time CMO, they bring their expertise to ensure the CEO and board’s vision is being executed while providing direction to staff, vendors, and marketing contractors.
How We’ll Work Together
As your Fractional CMO, I’ll first meet with the CEO to establish the baselines for our engagement. Next, we’ll have kickoff a meeting with leadership, followed by 1:1s with other stakeholders. These meetings will define immediate and long-term goals and will guide the initial 90-day plan. This plan will get updated every 90 days to ensure it is aligned with how the business is evolving.
Discovery Call
Scope & Alignment
Kickoff Call with Key Stakeholders
90-Day Plan Development
Benefits of Hiring Me
There are a number of ways I can make sure your business on track for growth. Here are the most popular ways I support my clients:
Define resources the company needs to be successful
Develop strategic messaging
Ensure your people, processes, and platforms are aligned
Define resources the company needs to be successful
Develop a system for tracking marketing results & metrics, including ROI & ROAS
Prepare marketing material to support new rounds of funding
Lead marketing campaigns
Hire and train a marketing team
Need marketing execution? I started Sinuate Media in 2006 with our trademarked Organic Marketing process to help brands reach more customers and grow their bottom line. Our skilled team operates as your outsourced digital marketing department – taking care of the day-to-day execution of your social media, email marketing, SEO, and digital advertising.
Leah Messina brings marketing leadership to emerging and growing businesses
Testimonials
What clients say
“Leah is passionate about her profession and unselfishly willing to see her clients succeed.”
“Leah is amazing at what she does, she genuinely cares about her clients/customers, and goes above and beyond to make working with her a great experience”
“I have been associated with Leah for more than 10 years. She has been invaluable in growing our business… done well and efficiently, you get a great combination.”
Contact me
Get In Touch
Share your questions or comments here and I’ll be in touch.
Address
575 Lexington Ave., Fl 14
New York, NY 10022